Value of Culture CMU, 2016

Certificate Program in Cultural Economics 

Dates: 7-11 June, 2016

Location: CMU, Pittsburgh, PA, USA 

This year, in addition to its flagship Summer School course in Amsterdam, the Centre for Research in Arts and Economics (CREARE) with Carnegie Mellon University (CMU) will run a separate collaborative program. The new course will be offered in Pittsburgh, PA (USA) and will focus mainly on the USA context.

This short, five day intensive course offers the cultural economic perspective. It introduces new concepts, other ways of thinking from which practitioners in the cultural sector can benefit and that students in a variety of disciplines can apply in their study.

The arts play an increasingly important role in modern society while creativity has become a driving force. Organizations want to be creative, professionals seek creative work and the economy of the future has to be a creative economy. A new world asks for a new perspective, and to understand the role of the arts, implies an awareness of the value that cultural and creative industries play in our contemporary times. 

The funding models and support to arts and culture have undergone radical cuts given the global economic crisis. For arts and cultural organizations to sustain themselves and continue to offer creative programs, they are forced to think differently and act otherwise. A dynamic relationship between cultural entrepreneurship and sustainability, the role of new technologies, creating innovative and socially relevant products, services and working processes seems to be the way forward to manage this crisis. To do so, art and cultural practitioners and managers need to grasp a better understanding of the manner in which the cultural sector operates, especially how it relates to the society and economy. 

Our approach

The course will explore the characteristics of cultural industries and environments that foster creativity in economy and society as a whole. Participants will also learn about the value-based approach that stresses the role of values, and points out the different logics for the realization of values. 

Program and method

The course will consist of a series of interactive seminars, group discussions, a few workshops, an excursion and discussions with cultural leaders from the surrounding area.

The course will provide both theoretical and practical knowledge. As part of the process participants will learn by interacting with texts, teachers, and with each other.

Specifically participants will gain up to date knowledge about:

  • The development of the creative economy,
  • Cultural and creative industries,
  • Cultural policy
  • Cultural cities,
  • Cultural organizations
  • Cultural entrepreneurship,
  • Strategic planning
  • Marketing evolves.
  • Role of creativity

The course begins with the questions and experiences of participants. For this reason applicants must send in advance a description of the project they are working on. The case corresponds to their input to the discussions. Throughout the course they will relate new gained knowledge and insights to their case. A group assignment is intended to stimulate the discussion among the participants and to make them apply what they have learned.

Participants will receive in advance a reader that they are asked to read and study before the beginning of the course.

The composition of the group and the participation of people with interesting and varied backgrounds prove to be stimulating each time again. 

Faculty

The faculty includes scholars in the field of cultural economics and cultural leaders who will share their insights.

The faculty is led by professor dr. Arjo Klamer (Erasmus University, Rotterdam). Further information about faculty members can be found here.

Who can apply

  • Students pursuing academic interests surrounding Arts Management, Arts Administration, Economics, etc.;
  • Representatives of the cultural sector (e.g. cultural organizations, arts organizations, policy makers, and individual culture and arts practitioners); 
  • Representatives of relevant advisory bodies (e.g. academicians, cultural leaders); 
  • Faculty/Teachers and Post-Graduate students from various creative fields. 

Seating Capacity: 20 participants only

Academic Credits 

Participants will receive a Certificate of Attendance from CREARE after successful completion of the course. Graduate students can receive 5 ECTS. Those who need academic credits should contact us beforehand to discuss the current school's requirements. 

Fees

Tuition for the 5-day course is $1,675.

Tuition includes: 30+ hours of instruction, a reader, and a field trip to a cultural institution in Pittsburgh.

The Centre for Research in Arts and Economics provides 2 grants covering 40% of the tuition fee. Candidates are invited to send their CV, a motivation letter and a recommendation letter with their application to the program.

Carnegie Mellon Alumni will receive 20% off the cost of tuition.

Application

Download the application, complete and send it to kotipalli@crearefoundation.nl (subject: VOC CMU)

Deadline to submit the application: May 1, 2016.

Carnegie Mellon University’s Master of Arts Management program offers a relevant arts management education designed to put your passion into practice, foster leadership, and maximize impact on the visual and per­forming arts industry — all at a university that fosters innovation, in a city that loves the arts.

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